Launched in 2023 by Born to stand out and created by Hamid Merati-Kashani, DRUNK LOVERS starts with a sharp, provocative line: “The drink you should not have had. And the one after that.” That idea shapes the fragrance without turning it heavy or predictable. Instead, it becomes a woody composition that captures impulse, lift and the warmth that follows. There is a distinctly nocturnal mood to it, yet the opening feels strikingly clear and alive.
The top notes pair cognac with red berries, juniper, grapefruit, bergamot and lemon. The effect is bright and expansive, balancing the boozy depth of cognac with the aromatic cut of juniper and a burst of citrus that keeps everything moving. It does not lean into obvious sweetness; it reads as vivid, energetic and slightly reckless, with a polished edge that keeps the mood controlled.
At the heart, pepper, ginger, clary sage and cypress shift the fragrance into something drier, greener and more textured. This is where DRUNK LOVERS finds its inner tension. Ginger brings bite, pepper adds vibration, and cypress gives the structure a lean, upright shape. Clary sage ties the aromatic and woody facets together, guiding the composition seamlessly toward the base.
The drydown reveals the more enveloping side of the scent. Vanilla, amber, sandalwood, musk and benzoin create a soft warmth, while Virginia cedar, patchouli and vetiver keep the structure grounded with a drier, earthier tone. Cinnamon and cardamom leave a spicy echo that lingers close to the skin. The result is a fragrance that moves easily between brightness and depth, leaving behind a feeling of intimate warmth, late-night confidence and elegant disobedience.
